The short answer is customer satisfaction. Secret Admirer takes gift giving far beyond being just another gift basket. Each gift is the result of carefully considered relationships among the products. We create gift collections with a wide selection to give the recipient many fine gifts wrapped into one, with a particular theme or image. As a result, each gift selection has its own story and personality - which our customers have come to expect and appreciate.

At Secret Admirer, we understand that shopping for personalized baby gifts, baby clothing, baby toys, and baby gift baskets can be overwhelming, not to mention exhausting. For the past 10 years, our personal experiences selling baby gifts has taught us that people want unique selections, quality products and an easy gift-giving service. That's why we have created Secret Admirer Gifts!